Service · 01 / Technical SEO
The engineering layer beneath your
rankings.
Most sites underperform because of issues search engines hit before they read your content. Technical SEO is the work that removes the ceiling — crawl, render, index, structure and schema, repaired and monitored as one system.
· Crawl budget
· CWV
· Indexation
· JS rendering
· Schema
The pipeline
Four stages,
one failure mode at a time.
Every technical audit walks the same path search engines do — from request to ranking. At each stage we name the failure modes, measure them, and write tickets to repair them.
Can Google actually find every page that should rank?
Full site crawl reconciled against log files, GSC coverage and your sitemap. Orphans, duplicates, blocked resources and crawl waste are surfaced as a single ranked list.
- Crawl + log reconciliation
- robots.txt & sitemap review
- Orphan & duplicate audit
- Crawl budget allocation
Does Googlebot see the same content your users do?
Especially critical for SPAs and JS-heavy stacks. Server-rendered vs client-rendered DOM compared side-by-side. Hydration mismatches, lazy-loaded content and route-level issues identified.
- SSR / SSG / CSR audit
- Hydration mismatch detection
- Rendered DOM diff
- JS-blocked content
Are the right pages indexed — and only the right ones?
Coverage breakdown by template, canonical strategy, parameter handling and noindex hygiene. Soft 404s, near-duplicates and faceted bloat cleaned up at the source.
- GSC coverage triage
- Parameter & facet rules
- Canonical strategy
- Noindex hygiene
Is authority flowing where it actually matters?
Information architecture, internal linking and URL structure mapped to your highest-value pages. Click depth reduced, anchor strategy refined, orphan cluster repaired.
- IA & click-depth map
- Anchor diversification
- Internal link strategy
- URL & breadcrumb structure
Performance / Core Web Vitals
Speed isn't a checkbox,
It's a ranking factor.
LCP, INP and CLS directly affect ranking and conversion. We measure them in the field — not synthetic lab numbers — then ship the changes that actually move them.
JavaScript SEO
Rendering strategy,
is SEO strategy.
How your pages reach the browser determines whether Google can rank them — and how fast they feel. We audit your rendering strategy template by template and recommend the right model per route.
Strategy
Crawl
Index
CWV
Verdict
CSR (Client-only)
Risky
Slow
Heavy
Avoid for SEO-critical pages
SSR (Server-rendered)
✓
✓
Good
Default for content sites
SSG (Static)
✓
✓
Best
Ideal for stable content
ISR / Hybrid
✓
✓
Good
Best of both worlds
Schema & structured data
Tell Google exactly,
what each page is.
Structured data unlocks rich results, helps entities resolve and improves CTR. We implement and validate the schema types that actually move clicks for your sector.
product.schema.json
{
“@context”: “https://schema.org”,
“@type”: “Product”,
“name”: “Premium Hydronic Boiler”,
“brand”: { “@type”: “Brand”, “name”: “GrowWithMH” },
“aggregateRating”: {
“@type”: “AggregateRating”,
“ratingValue”: “4.8”,
“reviewCount”: “127”
},
“offers”: {
“@type”: “Offer”,
“price”: “2499.00”,
“priceCurrency”: “USD”,
“availability”: “InStock”
}
}
Schema & structured data
growwithmh.com › products › boiler
Premium Hydronic Boiler — GrowWithMH
4.8 (127) ·
$2,499.00
· In stock
High-efficiency hydronic boiler with 10-year warranty. Engineered for cold-climate residential use…
Organization · LocalBusiness
Product · Offer · AggregateRating
Article · BreadcrumbList
FAQ · HowTo
Schema & structured data
A predictable,
shape of work
Structured data unlocks rich results, helps entities resolve and improves CTR. We implement and validate the schema types that actually move clicks for your sector.
01
Crawl
Full site crawl with log file analysis to mirror what Google actually sees.
02
Diagnose
Findings clustered by severity, impact and developer effort.
01
Fix
Findings clustered by severity, impact and developer effort.
01
Verify
Post-deploy re-crawl, monitoring and Search Console validation.
Schema & structured data
Before you ask.
Will I need my developer involved?
For fixes that touch templates, hosting or rendering — yes. I provide dev-ready tickets: scope, reasoning, acceptance criteria. Smaller fixes I can ship myself with CMS access.
How long until results show?
Technical fixes often surface within 2–6 weeks as Google re-crawls. Architectural wins (crawl waste, internal linking, rendering) tend to compound over a quarter.
Do you work with JavaScript frameworks?
Yes — Next.js, Nuxt, Astro, TanStack Start and SPAs are all in scope. Rendering strategy is one of the first things I audit.
Is this a one-time project or ongoing?
Either. Many sites need a focused technical sprint, then a lightweight monthly check-in to catch regressions before they cost rankings.
Do you handle site migrations?
Yes — domain moves, platform replatforms and URL restructures, with redirect mapping, traffic protection and post-migration monitoring.
Ready when you are
Let's audit the engineering beneath your rankings.
A no-obligation conversation. I’ll review your site, point out the highest-leverage technical wins, and tell you straight whether you need ongoing work — or just a sprint.