Case Studies
Real engagements.
Real
metrics.
A curated selection of recent SEO engagements — names anonymized where required, but every metric is real and verifiable on request. Local service brands, e-commerce, and multi-location operators across HVAC, pest control, roofing and home services.
Selected work
What measurable progress looks like
Home Services · Riyadh
Doubled qualified leads in 90 days
Service-area schema, intent-aligned rewrites and a clean internal linking layer. Average lead value also increased as the funnel pulled higher-intent buyers.
×2
Qualified leads
90d
Timeline
+27%
Avg lead value
0 → 38
Snippets won
Roofing · Khobar
First-page rankings on 22 commercial terms
Neighborhood service pages, storm-response content and project case studies. Estimate requests up 4× year-over-year with a healthier mix of commercial enquiries.
22
Page-1 terms
×4
Estimate reqs
9 mo
Timeline
+61%
Commercial mix
Pest Control · Dammam
12 → 47 calls per month from organic
Per-pest landing pages, a review-velocity program and citation cleanup. Map-pack top-3 in core categories within 5 months, with cost-per-lead dropping below paid channels.
×3.9
Monthly calls
Top 3
Map ranking
5 mo
Timeline
−42%
Cost per lead
HVAC · Eastern Province
+218% organic sessions in 6 months
Rebuilt the technical foundation, launched 14 city-service pages, and restructured Google Business Profile. Map-pack visibility tripled across three cities and qualified service calls followed the curve.
+218%
Organic sessions
×3
Map-pack reach
14
City pages
6 mo
Timeline
Selected work
What measurable progress looks like
Home Services · Riyadh
Doubled qualified leads in 90 days
Service-area schema, intent-aligned rewrites and a clean internal linking layer. Average lead value also increased as the funnel pulled higher-intent buyers.
×2
Qualified leads
90d
Timeline
+27%
Avg lead value
0 → 38
Snippets won
Roofing · Khobar
First-page rankings on 22 commercial terms
Neighborhood service pages, storm-response content and project case studies. Estimate requests up 4× year-over-year with a healthier mix of commercial enquiries.
22
Page-1 terms
×4
Estimate reqs
9 mo
Timeline
+61%
Commercial mix
Pest Control · Dammam
12 → 47 calls per month from organic
Per-pest landing pages, a review-velocity program and citation cleanup. Map-pack top-3 in core categories within 5 months, with cost-per-lead dropping below paid channels.
×3.9
Monthly calls
Top 3
Map ranking
5 mo
Timeline
−42%
Cost per lead
HVAC · Eastern Province
+218% organic sessions in 6 months
Rebuilt the technical foundation, launched 14 city-service pages, and restructured Google Business Profile. Map-pack visibility tripled across three cities and qualified service calls followed the curve.
+218%
Organic sessions
×3
Map-pack reach
14
City pages
6 mo
Timeline
How the wins are built
A repeatable framework — not a one-off lucky break.
Diagnose
A structured audit: crawl, indexation, content alignment, link equity, local signals. We surface what's blocking growth before anything else.
Prioritize
Every opportunity is scored by traffic potential, effort and revenue impact. You see exactly where the next sprint moves the needle.
Execute
Tight cycles. Technical fixes, on-page rewrites, content production, local-pack work — shipped in weekly increments with clean tracking.
Compound
Rankings stack, authority compounds, leads accelerate. Monthly reporting against the metrics your business actually cares about.
How the wins are built
A repeatable framework — not a one-off lucky break.
Step 01
Diagnose
A structured audit: crawl, indexation, content alignment, link equity, local signals. We surface what’s blocking growth before anything else.
Step 02
Prioritize
Every opportunity is scored by traffic potential, effort and revenue impact. You see exactly where the next sprint moves the needle.
Step 03
Execute
Tight cycles. Technical fixes, on-page rewrites, content production, local-pack work — shipped in weekly increments with clean tracking.
Step 04
Compound
Rankings stack, authority compounds, leads accelerate. Monthly reporting against the metrics your business actually cares about.
Your turn
Want a similar trajectory for
your business?
Start with a free 30-minute audit conversation. I’ll review your site, look at competitors, and identify the highest-leverage opportunities — no pitch, no obligation.